In October of 2012, July Talk celebrated the release of their self-titled, independently released debut album before a couple hundred bodies crammed into the claustrophobic, low-ceilinged confines of Toronto’s legendary Horseshoe Tavern. Three years later and roughly 20 tours later, they were playing a homecoming date at Ontario’s WayHome Festival for tens of thousands of ecstatic souls shouting the words of their songs back at them. Sure, a lot had changed in the interim: Their debut record had become a staple on modern-rock radio, earning the band a gold record in Canada and a Juno Award for Alternative Album of the Year, while worldwide deals with Island, Polydor and Universal had spread the good word overseas. But one fundamental quality of July Talk’s performances had remained unchanged: the jugular-seizing power of their confron - tational, sensuous rock + roll. Whether you’re experiencing it in the dingiest basement dive or the biggest festival field, a July Talk show makes you feel like you’re part of some secret-society congregation. It’s a gathering of kindred spirits united by a desire to escape the institutional pres - sures and LED distractions of our daily lives to reconnect with something real—a primal, fiercely physical remedy for mind-numbing, glassy-eyed smartphone addiction.
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